By James V. Anderson, DMD “If people believe they share values with a company, they will stay loyal to the brand.” Howard Schultz, CEO, Starbucks Just what are a brand name and a brand promise, and how can we relate …
So… You Think You Want to Speak in Dentistry? (3 of 3)
Want to leverage your dental expertise into a career as a speaker/consultant… and get paid? Learn more in this episode of DSI LIVE! (Oct, 2018) View Vanessa’s full bio
Swag Bag Recruiting: How Reciprocity Leads to New Patient Referrals
By Dr. Christopher Phelps Use the principle of reciprocity to increase new patient referrals to your dental practice. How do you attract new patients to your practice? If you’re like many dentists, you focus on post card campaigns, radio …
Your Number is Not Your Brand, It’s Data
By Dr. Christopher Phelps I recently heard from a dentist who’s fundamentally opposed to call tracker programs. His reasoning is that he’s got a great number, you know, something like 1-800-TOOTHER. (This is not his real number. In fact, …
Do you know why patients aren’t coming in?
By Dr. Christopher Phelps To be a successful practice, you need to identify and remove any roadblocks potential patients face. If you want your dental practice to grow and thrive, you need to find out why potential patients avoid …
10 Easy Ways to Stop Missing Calls and Losing New Patients
By Dr. Christopher Phelps Does your staff do a good job answering the phone, or do they miss calls? How do you know? By “missed” we mean a call that goes to voicemail, get’s a busy signal or the …
Want to Speak and Consult in Dentistry?
By Vanessa Emerson Would you like more from your dental career? Do you anticipate that your knowledge, skills and experience, if shared, could help other dental professionals and teams reach their goals? Have you ever wondered if you have …